Description
The Ábel Szekler Mustard is a sweet, vulpine tasting, real Szekler originality, that we created with the aim of preserving our traditions. It embodies the Szekler core values: the healthy nutrition, the bonding to our culture and the respect of the traditions.
Concept
The Ábel Szekler Mustard is a unique tasting, real Szekler originality, that we created with the aim of preserving our traditions. It embodies the Szekler core values: the healthy nutrition, the bonding to our culture and the respect of the traditions. Due to its close to nature lifestyle, the detrimental effects of the civilized world affected the Szekler man’s lifestyle less, thus his food remained additive-free, unartificial in our days too. We offer the Ábel Szekler Mustard as a healthy supplement to our healthy meals.
Flavour
To the Ábel Szekler Mustard, besides the selected ingredients, the spices used in the Szekler gastronomy give its vulpine, sweet flavour. The perfect spice combination can be thanked to a traditional family recipe, by means of which the more the Ábel Szekler Mustard is at a stand, the more its flavour ripens, and thus it becomes more and more delicious.
Ingredients
The excellent, local quality yellow and brown mustard seeds serve as base to this mustard of ours too, which is made home-made flavoured by the combination of the Szekler spices. This is a completely natural product, it does not contain any kind of colouring-matter, additive or preservative.
Main customers
This mustard does not belong only to the Szeklers, but also to those, for whom the Szekler values, traditions and the rediscovery, the continuation of them are important. The consumer target customers of the Ábel come from the mature aged people, for whom our national past means something, and at the same time they pay attention to their own health and to the health of the future generation. We have a lot of customers, who became so fond of the Ábel, that they gave up on other types of mustards, and they only consume this.
Packaging
It reflects the Szekler traditions in its relish as well as in its appearance. The jar preserves for a long time the original Ábel mustard flavour.
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